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Squire Technologies Chooses MadCap Flare and Contributor over FrameMaker® to Produce Intuitive, Searchable Web-based Documentation

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New Case Study from MadCap Software Examines How the Global Telecommunications Product and Services Provider is Delivering Enhanced Content and Reinforcing its Branding with Customers

La Jolla, CA, USA – March 13th, 2012 – MadCap Software, Inc., the leader in multi-channel content authoring and a showcase company for Microsoft (NASDAQ: MSFT) Visual Studio and Microsoft XPS, today announced that it has published a new case study on Squire Technologies Limited. By taking advantage of MadCap Flare and MadCap Contributor, the company has been able to convert its print documentation into dynamic Web-based content that is intuitive and easy to search.

A global provider of carrier-grade telecommunications products and services, Squire has deployments in 70 countries, and its website serves as a central information hub for its clients. Squire is using MadCap Flare to publish timely, accurate online documentation for its SS7 and Voice over Internet Protocol (VoIP) signaling products. Additionally, the company relies on MadCap Contributor to facilitate the process of reviewing, editing and annotating Flare-based content. The case study explores how Squire:

  • Eliminated redundancies in Squire's documentation, as well as duplications of the team's efforts.
  • Used Flare to create searchable content created that makes it easier for customers to find the information they need.
  • Used HTML and JavaScript to customize templates and align the content design with Squire's branding.
  • Established an integrated review process using Contributor and Flare to improve the quality and consistency of content.

The full Squire Technologies case study is available at: (insert URL here).

"MadCap Flare and Contributor have made it very easy for us to create intuitive online documentation and achieve the exact style and design we had in mind," says Michael Johnston, Squire Technologies marketing executive, adding, "The search function in Flare is fantastic. It just works. It's a great user experience!"

"As an innovator in products and services for the global telecommunications industry, Squire Technologies is taking a lead in delivering its highly technical documentation as dynamic, easy-to-search Web content," said Anthony Olivier, MadCap founder and CEO. "We are excited by Squire's success in taking advantage of the cutting-edge capabilities in Flare and Contributor to make its online documentation an intuitive extension of the corporate website."

About Squire Technologies

Established in 2001, Squire Technologies has experienced rapid, year-on-year growth providing Carrier Grade Telecoms products and services to the Telecommunication Industry worldwide, with deployments in more than 70 countries. Starting as an SS7 consultancy building custom products from best-of-breed hardware, Squire Technologies quickly took this expertise into building and delivering carrier grade SS7 based signaling products. This has evolved today into a wide range of services. Coupled with a dedicated support and installation team, Squire Technologies provides a complete, end-to-end service with support from pre-sales consultancy to installation to ongoing post-sales support and product development and enhancement. To learn more, visit http://www.squire-technologies.co.uk.

About MadCap Software

MadCap Software, Inc. is a trusted resource for the thousands of companies around the globe that rely on its solutions for single-source multi-channel authoring and publishing, multimedia, and translation management. Whether delivering technical, policy, medical, marketing, business, or human resources content, MadCap’s products are used to create corporate intranets, Help systems, policy and procedure manuals, video tutorials, knowledge bases, eBooks, user guides, and more to any format, including high-end print, online, desktop or mobile. MadCap services include product training, consulting services, translation and localization, and an advanced developer certification program. Headquartered in La Jolla, California, MadCap Software is home to some of the most experienced software architects and product experts in the content development industry.

PR Contact:
Rebecca Hurst
Kinetic.PR for MadCap Software
rebecca@kineticprllc.com
650-679-9282


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