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The MadCap Software Scholar Program Welcomes

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University of South Florida Sarasota-Manatee Partners With MadCap Software to Provide Students Advanced Technical Writing Tools and Support Thriving Technical Communications Careers

La Jolla, CA and Sarasota, FL – February 24, 2016 – University of South Florida Sarasota-Manatee (USFSM) is partnering with MadCap Software to empower students pursuing a bachelor’s degree in its Professional and Technical Communication program with the expertise to gain a competitive edge when entering the workforce.

USFSM is using MadCap Flare–the comprehensive content development software that supports the ability to publish to multiple devices and formats including print, desktop and responsive HTML5 for web and mobile–to provide students with the most advanced authoring and publishing solution available today. As a result, students are building their expertise in modern technical writing and online help development through hands-on experience with the leading software used by thousands of companies across the globe.

Developing Modern Technical Documentation

USFSM offers the only technical communication undergraduate program of its kind in the Florida State University System, focusing on practical applications and helping to ensure that students can find rewarding career positions when they graduate. To provide students with hands-on experience, the university integrates tools into several courses.

Initially USFSM is incorporating MadCap Flare into its New Media for Technical Communication course. The class examines how new media connects technical communication to larger social and cultural issues, and it gives students direct experience in creating various types of new media, such as blogs and XML-based documents. Additionally, USFSM is considering the use of MadCap Flare in its Technical Writing and Visual Rhetoric for Technical Communication courses.

Since XML and multi-channel publishing are central to new media applications for writers, we wanted to incorporate MadCap Flare into this course. We are excited to work with MadCap Software in giving our students a solid grounding in the practical issues around planning and publishing a project using an industry-standard tool like Flare.

John Stewart | Instructor in Technical and Professional Communication, USFSM

“We are thrilled to join forces with the University of South Florida Sarasota-Manatee in empowering students to apply modern authoring and publishing best practices to their new media course using our MadCap Flare software,” said Anthony Olivier, MadCap founder and CEO. “Through our MadCap Scholar Program, we offer students the tools that will help enhance their skill sets and better position them in the workforce. Our partnership with USFSM reflects a mutual dedication to preparing students for the real-world communications needs of businesses today.”

About MadCap Scholar Program

The MadCap Scholar Program offers special pricing and discounts on MadCap Software’s state-of-the-art authoring, content development and technical documentation software to help students, educators and universities gain access to industry-standard solutions that support technical communication, learning & development, instructional design and content strategy best practices. They include the ability to outfit labs with MadCap Software applications; training, including the MAD Certification test for teachers and professors; and discounts on software for current students. For more detail, visit

About University of South Florida Sarasota-Manatee

USF Sarasota-Manatee is a regional campus of the University of South Florida system, offering the prestige of a nationally ranked research university with the convenience of a hometown location, including classes in Manatee County, Venice and online. Separately accredited, USFSM is ideal for those interested in pursuing a baccalaureate or master’s degree, professional certification, or continuing education credit in a small, personal setting with distinguished faculty and a dynamic curriculum of over 40 academic programs. Website:

About MadCap Software

MadCap Software is a trusted resource for thousands of companies around the globe for single-source, multi-channel authoring and publishing solutions designed to streamline the process of developing and delivering training content, learning and development programs, technical documentation, online Help, knowledge bases, and more. From authoring, publishing and translation, to cloud-based content management system, to contribution and review in the cloud, you can streamline content delivery and manage the entire content development lifecycle with MadCap Software. MadCap Software’s services include product training, consulting services, translation and localization, and an advanced developer certification program. Headquartered in San Diego, California, with offices in Austin, TX, MadCap Software is home to some of the most experienced software architects and product experts in the content development industry.

PR Contact:
Rebecca Hurst
Kinetic.PR for MadCap Software

MadCap Software, the MadCap Software logo, and MadCap Flare are trademarks or registered trademarks of MadCap Software, Inc., in the United States and/or other countries.