AI Assist Content Authoring

Unleash the Power of AI in Content Authoring - Try It Out Now!

Get a Trial

In The Press

Leading Salesforce® Application Provider Delivers Award-Winning Responsive HTML5 Content and Cuts Project Time by Up to 75% Using MadCap Flare

Case Study Examines How Conga Uses Integrated MadCap Flare, Contributor, and Analyzer Products for the Agile Delivery of its HTML5 Support Portal With Top Navigation Plus Print Documentation

La Jolla, CA, USA — March 1, 2016 — MadCap Software, Inc., the leader in multi-channel content authoring and a showcase company for Microsoft (NASDAQ: MSFT) Visual Studio, today announced that it has published a new case study on Conga®. Using the single-source publishing of MadCap Flare, along with MadCap Contributor and MadCap Analyzer, Conga delivers an award-winning, responsive HTML5 support portal with top navigation, along with print documentation, while cutting project time by up to 75%. The case study can be viewed at:

Conga® was founded in 2006 to help Salesforce® customers worldwide fully utilize their data in dynamic documents, presentations and reports. Today, the company delivers the Conga Suite, the most popular document generation and reporting applications for Salesforce®. More than 150,000 subscribers, in 45-plus countries, across all industries now rely on the Conga Suite to fully leverage their Salesforce® data.

Modern Multi-Channel Documentation

For years, Conga maintained a knowledge base using another system, however, the company wanted to enhance its branding, improve the user’s experience, and provide a way to deliver content that would be as agile as its software. Today, Conga relies on three fully integrated products from the MadPak Professional Suite: MadCap Flare for topic-based multi-channel publishing, MadCap Contributor to help subject matter experts (SMEs) easily add content, and MadCap Analyzer for analyzing and improving Flare-based content.

In 2015, Congasphere, the responsive HTML5 support portal–built using MadCap Flare and featuring top navigation versus the older tri-pane format for online Help–was recognized with two Customer Experience Recognition Awards (CERAs): Customer Support – Technical Communications (Post Purchase) and Best in Show.

Other key benefits Conga has realized include:

  • MadCap Flare has eliminated the need for external graphic designers, cutting project time from days to hours.
  • Google-style search, expandable text, and the ability to access Help topics inside the Conga Suite simplifies users’ ability to access the information they need.
  • MadCap Flare’s topic-based, single-source publishing and conditional tags facilitate content reuse across online Help and print documentation.
  • By applying conditional tags to content about new features, Conga can synchronize the delivery of product launches with supporting HTML5 documentation.
  • MadCap Flare integration with Microsoft® TFS® facilitates the ability of multiple authors collaborate on content development.
  • MadCap Contributor enables SMEs and instructional developers to review and add content while maintaining established styles.
  • MadCap Analyzer handles the “heavy lifting” in reviewing content and recommending ways to help simplify and consolidate duplicate information.

In the past, when we received a request for a fix or to add articles, it would take our team three to four days to complete the task. Now, with Flare we can complete the updates within a day. We are constantly looking for ways to improve the user experience, and Flare gives us the tools to be successful and creative in turning our ideas into reality.

Andrea Maliska | Director of Product Education and Customer Experience, Conga

“As an innovator in providing document generation and reporting solutions for Salesforce®, Conga understands the need to create a modern, interactive Web experience to help users access the information they need,” said MadCap founder and CEO Anthony Olivier. “We are excited by Conga’s achievement in winning two CERAs for its responsive HTML5 support portal, as well as using our integrated MadCap Flare, MadCap Contributor, and MadCap Analyzer products to deliver online and print documentation that is as agile as its software.”

About Conga

Conga, is the developer of the Conga Suite, including Conga Composer, the most popular document generation and reporting solution for Salesforce®. The company was founded in 2006 to help Salesforce® customers fully leverage their Salesforce® data, and as a result, has rapidly built a fan base of more than 150,000 users, in over 45 countries, across all industries. The company is privately-held and based in Broomfield, CO with additional support teams in the UK and Australia. For more information, visit

About MadCap Software

MadCap Software is a trusted resource for thousands of companies around the globe for single-source, multi-channel authoring and publishing solutions designed to streamline the process of developing and delivering training content, learning and development programs, technical documentation, online Help, knowledge bases, and more. From authoring, publishing and translation, to cloud-based content management system, to contribution and review in the cloud, you can streamline content delivery and manage the entire content development lifecycle with MadCap Software. MadCap Software’s services include product training, consulting services, translation and localization, and an advanced developer certification program. Headquartered in San Diego, California, with offices in Austin, TX, MadCap Software is home to some of the most experienced software architects and product experts in the content development industry.

PR Contact:
Rebecca Hurst
Kinetic.PR for MadCap Software

MadCap Software, the MadCap Software logo, MadPak, MadCap Flare, MadCap Mimic, MadCap Capture, MadCap Lingo, MadCap Analyzer, MadCap Contributor, MadPak Pulse, and Doc-To-Help are trademarks or registered trademarks of MadCap Software, Inc., in the United States and/or other countries. Other marks are the properties of their respective owners.