AI can help documentation teams work faster and more consistently, but turning that potential into a practical, repeatable workflow takes experimentation and thoughtful implementation.
Join Bethany Aguad and Stacey Rigger of Bullhorn for a behind-the-scenes look at how their documentation team uses Claude alongside MadCap Flare. They will share real examples from across the content lifecycle, including planning and authoring content, cleaning up and optimizing existing documentation, and developing reusable workflows.
You will also hear what the team has learned along the way, where human expertise remains essential, and how they are building AI into established processes without compromising content quality.
You’ll learn:
- How Bullhorn incorporates Claude into its MadCap Flare workflow
- Practical AI use cases for planning, authoring, maintenance, and improvement
- Where AI delivers the greatest value and where human judgment matters most
- Best practices and lessons learned from introducing AI across a documentation team
- Tips for getting started with AI in your own content operations
Whether you're exploring AI for the first time or looking to expand your current approach, you'll gain real-world insights, lessons learned, and ideas you can apply to your own documentation strategy.
You can upload this ZIP straight to Claude, no need to extract it first.
Speakers

Jennifer Morse
Vice President of Customer Success, MadCap Software
Jennifer Morse, Vice President of Customer Success at MadCap Software, has over 20 years of experience in the technical communication industry. Since... Read More
Jennifer Morse, Vice President of Customer Success at MadCap Software, has over 20 years of experience in the technical communication industry. Since joining the company in 2006, Jennifer has played an integral role in MadCap Software's growth, helping to increase MadCap Software's market share in the United States and overseas markets including Europe, the Middle East and India.

Bethany Aguad
Director, Product Documentation, Bullhorn, Inc.
Bethany Aguad is the Director of Product Documentation & Learning Design at Bullhorn, where she leads product documentation and customer learning... Read More
Bethany Aguad is the Director of Product Documentation & Learning Design at Bullhorn, where she leads product documentation and customer learning strategy. Her work focuses on practical uses of AI that help documentation teams work more efficiently while maintaining quality. She also mentors technical communicators and co-manages the Tech Comm Special Interest Group for the Suncoast Chapter of the Association for Talent Development. Bethany holds bachelor’s and master’s degrees in English Technical Communication from the University of Central Florida.

Stacey Rigger
Senior Technical Writer, Bullhorn, Inc.
Stacey Rigger is a Senior Technical Writer on the Product Documentation & Learning Design team at Bullhorn, where she writes and manages documentation for... Read More
Stacey Rigger is a Senior Technical Writer on the Product Documentation & Learning Design team at Bullhorn, where she writes and manages documentation for several of Bullhorn's core products. Her background in customer support shapes how she approaches documentation, grounding every decision in what users actually need, not just what's technically accurate. Stacey is particularly focused on the intersection of AI and human communication: how to write content that works for both, and how to build documentation processes that are smarter without losing the human judgment that makes them trustworthy.