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ROI Success Story

 Cognex Recognizes Double-Digit Gains in Efficiency After Standardizing on MadCap Software  

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Cutting-edge technical authoring and publishing for today’s technical writers and content developers.

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Why MadCap Flare?

Single-source authoring and multi-channel publishing streamlines content delivery, cuts project time, increases productivity, improves consistency, reduces support calls and lowers localization costs.

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the problem

Traditional Publishing Workflows Are Grossly Inefficient

  • Managing individual Word documents with copy and paste for content updates is a tedious process and introduces errors
  • Maintaining consistency is nearly impossible
  • Inability to get your content online so that it is searchable for your users
  • Difficult to match company style guidelines and branding
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“Being able to publish different versions of our content to multiple outputs from a single source with MadCap Flare has been the biggest benefit for us. Because we’re much more efficient, the amount of accurate, quality content we produce now is much greater.”

Technical Writer | Sisense

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the solution

Topic-Based Authoring Is the Most Efficient Approach to Content Development

  • Topic-based authoring allows you to split your documents into smaller chunks; Micro content authoring allows you to create even smaller pieces of content, or repurpose existing topics or snippets for use as micro content
  • Re-build your docs from a shared pool of content and reuse common content through your deliverables
  • Improve consistency and content accuracy, shorten ongoing content maintenance cycles
  • Make your documentation an extension of your brand while also improving overall user experience and increased ticket deflection with improved self-Help
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Key Advantages of Single-Source Authoring

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Multiple Versions

  • Generate different variations of documents, websites and guides from the same source files
  • Update content in one location instead of multiple documents, for automatic updates across your deliverables
  • Create documents for multiple audiences from the same source files:
  • Beginner and Advanced Guides
  • Policy and Procedure Manuals (based on city, region or country)
  • Employee Handbooks (Exempt and Non-Exempt, Full-Time and Part-Time)
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Multiple Output Formats

  • Generate the same content (or similar) in a variety of output formats including HTML5, PDF and Word
  • Control the presentation and content for different outputs using CSS and Page Layouts
  • Responsive output for mobile devices (different screen sizes)
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Multiple Languages

  • Translations are clearly linked to the same source code
  • Reduce costs by translating less content (rather than multiple documents)
  • Flare supports Unicode language characters, double-byte Asian languages and Eastern European languages, as well as bi-directional language authoring and publishing including Hebrew, Arabic and Persian.
  • Fully-integrated translation workflow with MadCap Lingo

“This project wouldn’t have been possible without Flare’s amazing single-source functionality. With Flare, it's really easy for one person to write, go through changes, and manage the whole thing. As a result, the content we’re producing is worlds ahead of what we were doing before.”

Training Manager | disguise


Advanced Authoring and Single-Sourcing Features of MadCap Flare

Single-sourcing is the practice of re-using common content throughout your documentation deliverables.

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Topic-based and micro content authoring

Save time by using advanced topic-based authoring features to maximize content reuse and publish to multiple deliverables and outputs. Micro content is short, concise information that stands alone, maximizes and expands re-use of content beyond topic-based authoring, and is easily consumable by machine learning and AI applications.

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Cascading Style Sheets control the formatting and look and feel of your content.

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A condition can be applied to different areas of your content so that some sections show up in some of your outputs but not in others.

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A snippet can contain text, tables, images or anything else in a normal topic and acts like a miniature topic or a topic within a topic.

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A variable is a brief, non-formatted piece of content, usually used for text such as company name, version numbers or dates.

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Images and videos

Single-source images and videos using MadCap Capture and MadCap Mimic, integrated multimedia applications that are included with Flare.

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Advanced Multi-Channel Publishing Features of MadCap Flare

Multi-channel publishing allows you to publish your content to many different output formats from a single project.

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Multiple Output Formats

Publish your content to popular formats including HTML5, PDF, Microsoft® Word, Clean XHTML, EPUB, and Eclipse Help; as well as legacy output types such as WebHelp and DITA.

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Responsive Web Design

Flare utilizes responsive web design that automatically adjusts the display of your content depending on the device. Create stunning HTML5 web content that is user-friendly, easy to navigate and visually impressive for your end users.

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Page Layout Support for High-end Print

Flare offers advanced capabilities for high-end print publishing needs, including CMYK support, OpenType Fonts, vector graphic support and more.

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Repurpose Content Anywhere

Repurpose and publish content to other platforms such as Salesforce and Zendesk using the MadCap Connect for Salesforce plugin or the MadCap Connect for Zendesk plugin and the Clean XHTML output.

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Improve User Experience

Modern responsive design combined with rich multimedia provides an interactive web and mobile experience with easy-to-navigate content.

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Publish Professional Content with Ease

Built-in project templates make it easy to create professionally designed print brochures, online Help, knowledge bases, support sites, eBooks, and more without the need for any additional CSS development or creative resources.

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“MadCap Flare’s topic-based authoring has saved us hundreds of hours per year. We can now get new content out to production within hours of coming up with an idea simply by copying and pasting the TOCs and mixing in existing content.”

Vice President of Technical Operations | Reduxio Systems

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Streamline Content Delivery with MadCap Flare

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Common Use Cases


Online Help

User Assistance

Installation and Quick Start Guides

API and SDK Documentation


Employee Handbooks

Policies & Procedures

Corporate Intranets

Administrative Documentation

Compliance Documents


Training Manuals

eLearning Guides

Internal Development Documentation

Learning Centers


Knowledge Bases

Support Portals

Troubleshooting Documentation


Instructor and Student Guides

Participant Guides

Instructional Materials


Illustrated Parts Catalogs

Maintenance Manuals

Programmer Guides


Medical, Regulatory and Compliance Documents


Proposals, Contracts, Reports and Audit

Marketing and Corporate Communication Documentation

Switching From a Legacy Tool?

Packed with cutting-edge features and functionality, MadCap Flare lets you work smarter, faster and improve the quality of your documentation. Our comprehensive resource center includes case studies, testimonials, transition resources and more.

Comparison Guides

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Flare vs. FrameMaker®

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Flare vs. RoboHelp®

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Flare vs. DITA

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Case Studies on Making the Switch

Learn how companies are using MadCap Flare to increase productivity, reduce project time and improve the quality and consistency of their content.


Leverage Your Existing Legacy Content

Learn how easy it is to import your existing content, whether from popular content types such as Microsoft® Word or legacy content types such as FrameMaker®, with these free resources.

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Cognex Switches to MadCap Software to Deliver a Searchable Knowledge Base, Multiple PDF Guides in Eight Languages, and Modern Documentation Website

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Flare as a Content Management System

MadCap Flare offers a robust, cost-effective alternative to traditional content management systems, giving you the ability to easily create, manage and publish content from a central user interface.

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MadCap Flare Plugins, API Documentation Resources and Redistributables

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Ready to Get Started? Upgrade Your Content Development Workflow with MadCap Flare.

Contact us today to schedule a demo or learn more about upgrade options.