Leading Content Authoring Company Recognized for Innovation in Architecture, Customer Focus, Profitability and Growing Global Market Share

LA JOLLA, CA, USA – NOVEMBER 4, 2009 – MadCap Software, the leader in multi-channel content authoring and a showcase company for Microsoft (NASDAQ: MSFT) Visual Studio 2005 and Microsoft XPS, today announced that it has received the 16th Annual TechAmerica (formerly AeA) High Tech Awards in the highly competitive “Software” category. MadCap, with other award winners, was recognized by TechAmerica San Diego at the TechAmerica 16th Annual High Tech Awards luncheon on October 30, 2009. TechAmerica San Diego is the regional arm of the nation’s largest high-tech trade association.

The TechAmerica High Tech Awards recognize outstanding local technology companies for their achievements in technological innovation, operational accomplishment, and community contribution. MadCap Software’s winning application noted its native XML documentation family, which offers unprecedented integration to provide a complete content workflow, and the company’s ability to drive profitable growth and increase its market share while centering its engineering and support teams in La Jolla, CA.

“As winner of this year’s TechAmerica High Tech Award in Software, MadCap Software exemplifies the innovation and deep bench of talent that is driving San Diego County’s burgeoning high-tech industry,” said Kevin Carroll, executive director, TechAmerica San Diego. “Despite the toughest recession in decades, MadCap continues to grow its profitability and global market share through the sound fundamentals of a world-class engineering team that is delivering ground-breaking software advances, and a seasoned local technical support team to provide superior service.”

“We are greatly honored to receive the 2009 TechAmerica High Tech Award in the Software category. It is testament to the commitment and creativity of the entire MadCap team in delivering on our mission to provide the ultimate customer experience through next-generation content solutions and a locally based, best-in-class support,” said Anthony Olivier, MadCap co-founder and CEO.

Olivier added, “Just four years after delivering our flagship product, Flare, independent surveys now recognize it as technical writers’ number one authoring solution with the fastest growing market share. This market gain, which is practically unheard of in our industry, reflects the thousands customers—many of them Global 1000 companies—that are choosing our state-of-the-art applications over traditional tools to gain the latest in Web and software technologies along with the support of the most knowledgeable documentation experts in the industry.”

About TechAmerica

TechAmerica is the leading voice for the U.S. technology industry, the driving force behind productivity growth and jobs creation in the United States and the foundation of the global innovation economy. Representing nearly 1,500 member companies of all sizes from the public and commercial sectors of the economy, TechAmerica is the industry’s largest advocacy organization and is dedicated to helping members’ top and bottom lines. TechAmerica was formed by the merger of AeA (formerly the American Electronics Association), the Cyber Security Industry Alliance (CSIA), the Information Technology Association of America (ITAA) and the Government Electronics & Information Technology Association (GEIA). For more information on TechAmerica San Diego, visit www.techamerica.org.

About MadCap Software

MadCap Software is a trusted resource for more than 20,000 companies around the globe for single-source, multi-channel authoring and publishing solutions designed to streamline the process of developing and delivering training content, learning and development programs, technical documentation, online Help, knowledge bases, and more. From authoring, publishing and translation, to cloud-based project and content management, to contribution and review in the cloud, you can streamline content delivery and manage the entire content development lifecycle with MadCap Software. MadCap Software’s services include product training, consulting services, translation and localization, and an advanced developer certification program. Headquartered in San Diego, California, with offices in Austin, TX, MadCap Software is home to some of the most experienced software architects and product experts in the content development industry.

MadCap Software, the MadCap Software logo, and MadCap Flare, are trademarks or registered trademarks of MadCap Software, Inc., in the United States and/or other countries.