Press Center | 2007

Swinburne University designates MadCap Flare 3 for its post-graduate technical communications program.
"DITA is very likely to become the next big thing in content authoring. That
is why it's important to be familiar with standards-compliant XML software like Flare, which shares
core principles in structured authoring with DITA," said Tony Self, a lecturer in the technical
communications program at Swinburne University. "By understanding how to develop content in
Flare, technical communications professionals can significantly reduce the learning curve of DITA.

MadCap Software Increases Year-Over-Year Revenues by 67 Percent; Captures 25 Percent of Market in First 19 Months of Shipping Flare
Just 19 months after its debut, Flare continues to outperform as the
fastest growing technical authoring and documentation tool and commands 25 percent of
the market, according to the 2007 WritersUA Skills and Technologies Survey published
October 21, 2007.

MadCap Software Offers $100 Per Software Package Sold to New Orleans Area Habitat for Humanity
The promotion is part of MadCap's ongoing commitment to give back to the communities
where its customers work. "MadCap is a valued partner in this initiative. Its creative promotion provides
strong motivation for LavaCon attendees to contribute to the rebuilding of our city and shines a spotlight
on how companies can have a meaningful impact on our community."

MadCap Software Adds Framemaker® Expert to Lead MadCap Blaze Product Management
Sharon Burton Leverages Nearly 20 Years in Technical Communications to
Lead Delivery of First Native XML Content Authoring Software for Large Documents.

MadCap Software Selected as Finalist in 14th Annual AeA High Tech
"MadCap's rapid profitability and worldwide growth exemplify the strategic
business value of tapping the strong technology talent in San Diego and demonstrate why
MadCap Software is a model finalist for the AeA High Tech Awards," said Kevin Carroll,
executive director, AeA San Diego Council.

New Feedback Server Delivers First Server-Based Web 2.0 Features for Collaboration Among Authors and Reader Communities
The new MadCap Feedback Server revolutionizes how enterprises get
live user feedback on documentation, whether Web-based or on the desktop.
Cutting-edge Web 2.0 capabilities allow readers to comment blog-style directly in
documentation, as well as rate different topics.

Cover article on the front page of the San Diego Union Tribune
MadCap has thrived since it was formed out of eHelp's ashes…

MadCap Software Debuts Web 2.0-Enabled On-demand Feedback Service, Releases Flare 3.0
New MadCap Feedback Service Revolutionizes Interactive Online
Help; MadCap Flare 3.0 Extends Leadership With Version Control, Advanced Search,
Expanded FrameMaker® Support.

Animatrix Computer Arts Uses MadCap Flare to Cut Multi-Channel Help Content Development by Nearly Half
Award-Winning Online Training Firm Replaced RoboHelp® with MadCap Flare to Eliminate
Workarounds, Ensure Consistency Across Channels.

MadCap Software and Alchemy Announce Joint Technology Partnership
Alchemy Software Development, the world leader in visual translation
memory solutions, and MadCap Software, today announced a joint technology partnership.
By combining state-of-the-art technical content creation with highly advanced visual
translation memory technology, the companies will accelerate the delivery of localized
Help content.

MadCap Software Continues to Increase Profitability and Gain Market Share
Rapid Growth Includes a 101 Percent Increase in Financial Revenue and 59 Percent Increase
in International Revenue.

EzGlobe Selects Flare From MadCap Software As Best Authoring Tool For Enabling Translation
Expert Localization Firm's Evaluation Reveals Significant Benefits
with Flare's Full Unicode Support Versus RoboHelp®. EzGlobe, a full-service localization
company, has completed a comparative analysis of MadCap Flare and Adobe RoboHelp® in
which only Flare provided direct translation into Asian languages, while RoboHelp®
required workarounds using other tools. EzGlobe has since recommended Flare over RoboHelp®
and is seeing a number of its customers switch to MadCap's software as well.

MadCap Software and across Systems Partner to Integrate State-of-the-Art Content Creation and Translation
MadCap Software and across Systems today announced a strategic
partnership to combine state-of-the-art technical content creation with highly
advanced translation and localization. Through integrated software from MadCap
and across, technical documentation professionals will be able to publish
best-in-class multilingual user manuals, online Help systems, and other
corporate content for the international market -- all from a single source.

MadCap Software Using XPS, Flare, and Blaze to Alter Publishing Landscape
MadCap Software, the leader in multi-channel content authoring, is
promoting the natural link between Microsoft's new XML Paper Specification (XPS)
format and MadCap's growing arsenal of native XML single-source documentation
products…
"Microsoft is extremely excited with the work that MadCap Software has accomplished,"
said Marcio Mello, XPS lead program manager at Microsoft.

MadCap Software Recognized by California Innovation Corridor Partners as "Innovation All-Star" at Statewide Event
MadCap Software, the leader in multi-channel content authoring
and a Microsoft (NASDAQ: MSFT) Visual Studio 2005 showcase company, today announced
its selection as one of the California Innovation Corridor's 75 Innovation All-Stars.
MadCap will be honored at the two-day California Tech 100 conference, April 24-25,
at the Irvine Hilton/Orange County Airport.

Technical Communications Consultants Choose Flare As Preferred Authoring Solution
The growing adoption of MadCap Flare by consultants is part of a
broader rise in demand among technical communications experts to use "future-proof,"
cutting-edge software applications.

Taking Risks with a New Online Help Tool
Some might not think that converting FrameMaker® content into
online help and user documentation would involve taking risks. In this article,
we tell our story of what risks were involved with one of my recent projects,
how we overcame them, and what benefits we reaped by using state-of-the-art
technology.

Alignent Software Standardizes On MadCap Flare 2.5
MadCap Software, the leader in multi-channel content authoring and
a Microsoft (NASDAQ: MSFT) Visual Studio 2005 showcase company, today announced that
Alignent Software has standardized on MadCap Flare 2.5 for delivering its user
documentation.

ChannelAdvisor Bases New Online Help on Flare From MadCap Software
MadCap Software, the leader in multi-channel content authoring and
a Microsoft (NASDAQ: MSFT) Visual Studio 2005 showcase company, today announced that
ChannelAdvisor Corporation has implemented MadCap Flare to deliver state-of-the-art
online Help and user documentation.

MadCap Echo Offers Dynamic Web 2.0 Audio Integration
MadCap Software today announced the release of MadCap Echo. Following
in the footsteps of MadCap's recent breakout successes in multi-channel content
authoring and partnership with Microsoft (NASDAQ: MSFT), MadCap Echo opens new doors
for audio integration into information publishing. MadCap Echo is a unique application
that provides an easy way for authors to create and incorporate state-of-the art audio
and customizable Flash files into online output, and it works with industry-driven file
formats such as XML, SWF, MP3, and WAV.

MadCap Software Introduces Content Authoring Industry Firsts in Language Support and Single-sourcing With Flare 2.5
MadCap Software, the leader in multi-channel content authoring,
today announced two industry firsts with the introduction of its Flare 2.5 native
XML content authoring application. Flare 2.5 is the first content authoring software
to offer four language interfaces in the same product — English, French, German, and
Japanese — allowing users to work in their language of choice.

MadCap Software Launches MadCap Capture 2.0
MadCap Software, the leader in multi-channel content authoring,
today announced the launch of the MadPak suite and MadCap Capture 2.0, a cutting-edge
screen capture and graphics editing program. MadPak sets another industry first by
enabling multi-product single-source publishing to multiple channels, including the
Web, intranets, desktop systems, and print documentation.

MadCap Software Releases Mimic
MadCap Software, the leader in multi-channel content authoring,
today introduced Mimic. A state-of-the-art software simulation application, Mimic
lets individuals create movies that simulate actions on a computer screen and
produce interactive instructional videos. Mimic is the newest addition to MadCap
Software’s integrated “dream suite” of native XML, multi-channel
authoring software for creating and publishing content—in print, on intranets,
across the Web, and around the world in local languages.

StaffTechs Extends MadCap Reach Into Government Sector
MadCap Software, Inc. and StaffTechs, a division of StaffMe.net,
LLC, today announced that StaffTechs has expanded sales of MadCap Flare into the
government sector. StaffTechs has adopted Flare, MadCaps native XML application for
multi-channel content authoring, to develop Web and print documentation for StaffMe.net
customers, as well as resell Flare to support clients ongoing content authoring needs.

MadCap Software Accelerates Growth in 2H 2006, Exceeds Expectations
MadCap Software, Inc. today announced that, for the second half of 2006,
revenues grew at an average of 50 percent month-over-month, exceeding expectations. The
rapid growth builds upon the solid profitability that MadCap has enjoyed since the March
2006 introduction of Flare, its flagship Web content and document authoring product.