From Silos to Syndication: Seamless Solutions, Shared Content
September 29 - October 1, 2025 | Coors Field, Denver
MadWorld Conference
Bobbi Werner
Senior Manager, Technical Communication at Front Line Care, Baxter
Bobbi currently manages the Technical Communication team at Baxter Front Line Care, a medical device company. She led that team through a 2- to 3-year investigation to upgrade their CCMS, followed by configuration and launch of the new system in early 2024. As manager, Bobbi values casting a vision, streamlining processes, and empowering the team.
Bobbi currently manages the Technical Communication team at Baxter Front Line Care, a medical device company. She led that team through a 2- to 3-year investigation to upgrade their CCMS, followed by configuration and launch of the new system in early 2024. As manager, Bobbi values casting a vision, streamlining processes, and empowering the team.
Tuesday
Track 410:00 - 11:00
Why the First “C” Matters: Benefits of a CCMS
This presentation will share how one Global Medical Device Company implemented and benefited from a Component Content Management System (CCMS).
Session Topics: MadCap IXIA CCMS
Wednesday
Track 13:20 - 4:20
Breaking it Down to Build it Better
How strategically are you organizing content in your CCMS? This presentation will share how to build better content and optimize a CCMS with practices like these: Break your content down into reusable components. Combine those components with a solid information architecture. Move from defining "reuse" as copy/paste to true single-sourcing.
Session Topics: MadCap Create, MadCap Syndicate
