MADCAP SOFTWARE OFFERS $100 PER SOFTWARE PACKAGE SOLD TO NEW ORLEANS AREA HABITAT FOR HUMANITY

LavaCon Exclusive Saves Attendees $417; MadCap Also Co-Presents LavaCon Workshop and Previews MadCap Lingo and Blaze

San Diego, CA, USA – October 16, 2007

— MadCap Software, the leader in multi-channel content authoring and a showcase company for Microsoft (NASDAQ: MSFT) Visual Studio 2005 and Microsoft XPS, today announced that it is partnering with New Orleans Area Habitat for Humanity (NOAHH) on a special fund-raising promotion for attendees of LavaCon being held October 27-30, in New Orleans, LA.

For every attendee’s purchase of MadCap MadPak, the ultimate authoring suite, MadCap will donate $100 to NOAHH, supporting its continued efforts to rebuild New Orleans in the wake of Katrina. The promotion is part of MadCap’s ongoing commitment to give back to the communities where its customers work. LavaCon attendees also benefit from the exclusive offer, saving $417 off the regular MadPak price.

“We aim to improve the day-to-day experiences of, not only the technical communications community that we serve, but also the broader communities in which our customers work and live,” said Anthony Olivier, MadCap Software CEO. “We are honored to partner with New Orleans Area Habitat for Humanity in providing an exclusive offer that mutually benefits technical communications attendees at LavaCon and the many New Orleans neighborhoods being revitalized through the efforts of NOAHH.”

“We are gearing up for an unprecedented rebuilding effort that will repopulate some of New Orleans’ hardest hit neighborhoods with hundreds of new homes,” said Rob Saer, chair of the NOAHH resource and development committee. “MadCap is a valued partner in this initiative. Its creative promotion provides strong motivation for LavaCon attendees to contribute to the rebuilding of our city and shines a spotlight on how companies can have a meaningful impact on our community.”

Olivier added, “We look forward to other LavaCon exhibitors joining us in helping NOAHH to realize its goals for restoring one of the United States’ most beloved cities.”

MadCap Previews Products, Co-Presents LavaCon Workshop

MadCap, a silver sponsor of the LavaCon Conference for Advanced Technical Communication and Project Management, will preview Blaze, the native-XML alternative to Adobe FrameMaker, and MadCap Lingo, an integrated Help authoring tool and translation memory system to ease localization.

Additionally, Sharon Burton, product manager for MadCap Blaze, will co-present a workshop on “Creating Web-Based Surveys.” Ms. Burton is a nationally recognized practitioner, business expert, and speaker in the field of technical communication. With nearly 20 years of experience in the field, she serves as an adjunct professor in the Engineering department at the University of California, Riverside. The hands-on workshop will be held Monday, October 29, from 2:30-5:00 p.m.

MadPak Single-Source Publishing Suite

MadCap MadPak is the industry’s first true single-source suite for multi-channel publishing. Components of this “dream suite” include MadCap Flare, MadCap Mimic, MadCap Capture, and MadCap Echo. Flare is the first native XML content authoring application designed for the single-source, multi-channel publishing demands enterprises face today. Mimic is a state-of-the-art

software simulation tool. Capture is a cutting-edge screen capture and graphics editing program. Echo provides the tools for creating and integrating state-of-the-art audio. Mimic, Echo, and Capture all can be launched from within the Flare interface. Additionally, through linked variables, changes in Flare can be changed automatically in Flare content, Mimic movies, and Capture images. The exclusive promotional price for LavaCon attendees is $999, reflecting a $417 savings over the regular list price.

About MadCap Software

MadCap Software, headquartered in San Diego, is just a new name for a group of familiar faces that have been leading the technical writing and documentation community for over a decade. With its flagship product, MadCap Flare, MadCap Software is leading the documentation industry into the future. Through its strategic partner, Microsoft Corp. (NASDAQ: MSFT), MadCap is delivering solutions optimized for Microsoft Vista, Visual Studio, and the .NET environment. MadCap is home to some of the most experienced software architects and product experts in the industry, including many former core members of eHelp® Corporation, creators of RoboHelp®. Learn more about MadCap Software and its Help authoring suite at www.madcapsoftware.com.


MadCap Software, the MadCap Software logo, MadCap Flare, MadCap Mimic, MadCap Capture, MadCap Echo, MadCap Feedback Server, MadCap Feedback Service, MadCap Blaze, and MadCap Lingo are trademarks or registered trademarks of MadCap Software, Inc., in the United States and/or other countries. Other marks are the properties of their respective owners.
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