MADCAP SOFTWARE AND ALCHEMY ANNOUNCE JOINT TECHNOLOGY PARTNERSHIP
MadCap joins Alchemy Alliance Program to Accelerate Delivery of Localized Help Content
Dublin, Ireland and San Diego, CA, USA – June 19, 2007
— Alchemy
Software Development, the world leader in visual translation memory solutions, and MadCap
Software, the leader in multi-channel content authoring and a Microsoft (NASDAQ: MSFT) Visual
Studio 2005 showcase company, today announced a joint technology partnership. By combining
state-of-the-art technical content creation with highly advanced visual translation memory
technology, the companies will accelerate the delivery of localized Help content
MadCap Software has joined the Alchemy Alliance Program, an initiative designed to accelerate the
delivery of innovative localization solutions that remove the barriers faced by organizations
operating in international markets.
Through the Alchemy Alliance Program, both companies will provide seamless interoperability
between the MadCap Flare, MadCap Lingo and MadCap Blaze products and Alchemy Language
Exchange, a centralized visual translation memory platform. This will provide a total integrated
solution for single-source content creation and multilingual content publishing.
“Today’s fast-growing companies are looking to unify, centralize and standardize
their localization processes,” said Tony O’Dowd, CEO and President, Alchemy
Software Development, ”They need to deliver products and services in a timely fashion to
customers worldwide, while maintaining high levels of quality. The Alchemy Alliance Program
unites the industry’s leading technology companies to provide integrated translation
memory solutions with advanced content creation technology for accelerating the delivery of
high-quality translated software and online content.”
“High-quality translation of published content is crucial to the success of multi-national
companies,“ said Anthony Olivier, CEO, MadCap Software. “This is especially so
with the emphasis on building larger and more interactive online Help systems. By integrating our
industry-leading products, such as Flare, MadCap Lingo and Blaze with Alchemy’s product
portfolio, our joint clients can lower overall localization costs, reducing time-to-market and
improving quality.”
Alchemy Alliance Program
The Alchemy Alliance Program establishes a partnership between technology industry leaders.
Partners offer content-related technology that can be incorporated into the Alchemy portfolio of
products such as Alchemy CATALYST and Alchemy Language Exchange. These solutions can
span the entire information lifecycle ranging from authoring content to localization to publishing.
With more than twenty thousand licenses worldwide and 80% of the world’s largest ISVs as
its clients, Alchemy Software Development has the most widely adopted visual translation memory
platform for localized content. The Alchemy Alliance Program proactively assists partners to jointly
develop and integrate localization solutions by providing technical materials and SDKs, and access
to Alchemy’s software and technology.
Alchemy Software Development Ltd. has its headquarters in Dublin, Ireland at Harcourt Business
Centre, Harcourt Street, Dublin 2. For more information, please refer to
www.alchemysoftware.ie.
About MadCap Software
MadCap Software, headquartered in San Diego, is just a new name for a group of familiar faces
that have been leading the technical writing and documentation community for over a decade. With
its flagship product, MadCap Flare, MadCap Software is leading the documentation industry into
the future. Through its strategic partner Microsoft Corp. (NASDAQ: MSFT), MadCap is delivering
solutions optimized for Microsoft Vista, Visual Studio, and the .NET environment. MadCap is home
to some of the most experienced software architects and product experts in the industry, including
many former core members of eHelp® Corporation, creators of RoboHelp®. Learn more
about MadCap Software and its Help authoring suite at
www.madcapsoftware.com.