The Premier Content Strategy
and Customer Experience Conference
October 8-11, 2023 | HARD ROCK HOTEL, SAN DIEGO
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Paul Stoecklein
Documentation Director, MadCap Software
Paul Stoecklein has over 20 years of experience as a writer, editor, and documentation specialist. In that time, he has worked for a wide range of companies, including Anheuser-Busch, Edward Jones, and eHelp Corporation. Since the formation of MadCap Software in early 2005, Paul has headed its documentation department.
Paul Stoecklein has over 20 years of experience as a writer, editor, and documentation specialist. In that time, he has worked for a wide range of companies, including Anheuser-Busch, Edward Jones, and eHelp Corporation. Since the formation of MadCap Software in early 2005, Paul has headed its documentation department.
Monday
Track 11:45 - 2:40
Case Study: Transforming Customer Experience with Video
Join us for a session to explore a real-life case study on enhancing customer experience through the power of videos. In this session, Paul will take you through his step-by-step process for creating compelling videos and seamlessly integrating them into Flare output. Discover effective strategies for planning, scripting, recording, editing, and optimizing videos to deliver engaging and informative content to your audience.
Learn how to leverage Flare's capabilities to incorporate videos into your documentation workflow and enhance the overall user experience. Walk away with practical tips and real-world examples that will enable you to create impactful videos and elevate your technical writing skills. Unleash the potential of video content and revolutionize the way you communicate with your customers.
Session Topics: MadCap Flare, Case Study
Tuesday
Track 19:30 - 10:30
The Role of AI in Technical Writing: Embracing Innovation in a Brave New World
With the artificial intelligence tsunami known as ChatGPT dominating chatter among technical communicators in 2023, let’s take a deep dive into what that means for you. Join us as we discuss the basics of ChatGPT, its capabilities, limitations, and integration with MadCap Software. Gain a deeper understanding of the pros and cons of leveraging ChatGPT in your documentation work and discover practical takeaways to enhance your writing skills.
Whether you're excited about the possibilities AI brings or concerned about its implications, this session will provide insights, guidance, and real-world examples to help you navigate the integration of ChatGPT in your technical writing workflow. Embrace innovation as we explore the impact of AI in the field of technical communication.
Session Topics: Basic/Intermediate, MadCap Flare
Wednesday
Advanced Workshop 24:00 - 5:30
Streamlined Private Output for an Internal Audience
Join this hands-on workshop on creating and setting up streamlined private output for internal audiences using MadCap Central. Learn step-by-step how to simplify information access, eliminate back-and-forth, and ensure colleagues have the latest information at their fingertips. Gain practical insights into collaboration, version control, secure access, and content organization within Central. Leave with actionable steps to implement private output solutions, enhancing internal communication and productivity.
Session Topics: Advanced Workshop