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The Premier Technical Communication
and Learning & Development Conference

June 12-15, 2022

Photo of Jennifer Morse

Jennifer Morse

Vice President of Customer Success, MadCap Software

Jennifer Morse has over 20 years of software sales experience in the technical communication and content development industry. In addition to overseeing the Customer Success and Sales Engineering team, her focus is to promote customer onboarding, promote the value of the company’s solutions to the marketplace, solicit customer feedback, and report on trends in the industry that can help improve the company’s offerings. Since joining the company in 2006, and prior to moving into the role of Customer Success, Jennifer played an integral role in managing the company’s growing sales organization, by increasing market share in the United States, and the expansion into overseas markets, including Europe, the Middle East and India.

Jennifer Morse has over 20 years of software sales experience in the technical communication and content development industry. In addition to overseeing the Customer Success and Sales Engineering team, her focus is to promote customer onboarding, promote the value of the company’s solutions to the marketplace, solicit customer feedback, and report on trends in the industry that can help improve the company’s offerings. Since joining the company in 2006, and prior to moving into the role of Customer Success, Jennifer played an integral role in managing the company’s growing sales organization, by increasing market share in the United States, and the expansion into overseas markets, including Europe, the Middle East and India.


Sunday

10:00 - 11:00

Module 2: Adding Content, Linking Content

Our second module will cover adding content to Flare. We’ll break out into groups and cover different types of content you can import, such as Word, FrameMaker® and HTML files. Topics, Table of Contents (TOCs) and link types will also be covered as we dive into key concepts like topic-based authoring.

Sunday

2:00 - 3:00

Module 5: Sending Topics for Review, Building Targets

Reviewing content is a key component to content creation. We’ll take a look at review workflows in MadCap Central and MadCap Contributor, and how they work with MadCap Flare. Finally, we’ll finish the module with building your targets in Flare, particularly the HTML5 and PDF target.

Sunday

3:00 - 4:00

Module 6: Q&A

The final module of the workshop is a question and answer forum for all pre-conference workshop attendees.

Monday

Track 410:15 - 11:10

A Session Presented by MadCap Software

Market-leading innovation is what drives us at MadCap Software. In this session, learn about the latest major new features and enhancements added to the suite of MadCap Software solutions.

Tuesday

Track 44:20 - 5:20

Expert Panel and Q&A

Join us for an expert panel and Q&A to learn about the latest trends in technical communication and learning & development. Bring your questions and hear from experts including Scott DeLoach, Matthew Ellison, Kate Schneider, Jennifer Morse and Paul Stoecklein.

Wednesday

Advanced Workshop 210:30 - 11:30

MadCap Central A-Z: From Setup to Diving Into the End Results

The number of features and processes in MadCap Central has grown quickly and extensively since it was first introduced a few years ago. In this workshop, Jennifer Morse will walk you through all of the most important pieces of this robust cloud-based software. This includes projects, source control, task and checklist management, topic reviews, outputs, analytics, and more. You will see how to put it all together, from beginning to end, and make the most of the unique relationship between Central and Flare. You’ll learn the details from every corner of Central, including some new and exciting features that are sure to make you want to jump on this moving train.

Session Topics: Advanced Workshop

Wednesday

Advanced Workshop 211:40 - 12:40

MadCap Central A-Z: From Setup to Diving Into the End Results (Continued)

The number of features and processes in MadCap Central has grown quickly and extensively since it was first introduced a few years ago. In this workshop, Jennifer Morse will walk you through all of the most important pieces of this robust cloud-based software. This includes projects, source control, task and checklist management, topic reviews, outputs, analytics, and more. You will see how to put it all together, from beginning to end, and make the most of the unique relationship between Central and Flare. You’ll learn the details from every corner of Central, including some new and exciting features that are sure to make you want to jump on this moving train.

Session Topics: Advanced Workshop