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MadCap Software and Form Strategic Partnership to Streamline Delivery of Best-in-class, Localized Content

Initial Localization Projects Combining MadCap Flare and Services Show Savings of up to 50 Percent

New York, NY and La Jolla, CA, USA – May 1, 2008 — MadCap Software and today announced a strategic partnership to provide solutions for streamlining best-in-class content creation, translation and localization. MadCap is the leader in multi-channel content authoring and a showcase company for Microsoft (NASDAQ: MSFT) Visual Studio 2005 and Microsoft XPS. is a leading global provider of localization services and globalization management software with over 50 offices on four continents. Initial localization projects utilizing’s services and content created by MadCap Flare, the industry’s first native XML authoring software, have resulted in cost savings of up to 50 percent.

“In working with MadCap Flare, we have seen first-hand the significant benefits of using content that has been developed in XML for translation and localization. The clean conversions with Flare and the ability to retain formatting across languages—whether in print or online—has allowed us to deliver outstanding quality while reducing the time and costs associated with using traditional document formats and technologies,” said Phil Shawe, CEO and president of “We look forward to working with MadCap to help clients use best practices in XML-based content authoring to optimize their localization efforts.”

Under terms of the agreement, the companies will promote the combined benefits of using MadCap Flare with localization services to streamline the process of delivering best-in-class content and documentation in multiple languages. supports enterprise-scale customer-facing globalization initiatives by melding workflow and technology with on-brand linguistic and cultural adaptation. The native XML-based MadCap Flare provides robust, single-source multi-channel content creation and delivery. With its future-proof, highly interoperable XML foundation, Flare eliminates the special programming and workarounds required by traditional authoring tools based on older proprietary platforms. Moreover, Flare features Unicode support and extended language support to facilitate content development in Asian and European languages, including Eastern European.

“ is one of the premier localization service providers in the world with a proven methodology and long track record of success in localizing the content of Global 2000 companies,” said Anthony Olivier, MadCap CEO. “It is rewarding to see the early gains it has realized in cutting the cost and time of localization for customers who have used Flare for their content delivery. We are excited to team with in bringing the combined benefits of state-of-the-art translation services and XML-based content authoring to the growing number of enterprises that conduct business worldwide.”

About is a leading provider of software, website, and enterprise-wide localization services, as well as localization-related technology products. solutions allow customers to conduct business more effectively in international markets. The company has a global

presence on four continents and services a variety of clients with dedicated practice groups for every major industry. is part of the TransPerfect family of companies. For more information, please visit

About MadCap Software

MadCap Software is a trusted resource for thousands of companies around the globe for single-source, multi-channel authoring and publishing solutions designed to streamline the process of developing and delivering training content, learning and development programs, technical documentation, online Help, knowledge bases, and more. From authoring, publishing and translation, to cloud-based content management system, to contribution and review in the cloud, you can streamline content delivery and manage the entire content development lifecycle with MadCap Software. MadCap Software’s services include product training, consulting services, translation and localization, and an advanced developer certification program. Headquartered in San Diego, California, with offices in Austin, TX, MadCap Software is home to some of the most experienced software architects and product experts in the content development industry.

MadCap Software, the MadCap Software logo, and MadCap Flare, are trademarks or registered trademarks of MadCap Software, Inc., in the United States and/or other countries.