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Advanced Techniques for Great Landing Pages

photo of Matthew Ellison, Director, , UA Europe

Presented By:

Matthew Ellison | Director, UA Europe

Duration: 60 minutes

Webinar Summary

Landing pages are an important navigation tool that helps guide users towards the information they need within HTML5-based output. As well as being an essential part of the table of contents, they can also be linked to Micro Content and targeted by context-sensitive links from a software application.

In this session, an updated version of Matthew’s 2022 MadWorld presentation, you'll learn advanced techniques for enhancing your landing pages and making them work brilliantly on a range of devices. Matthew Ellison, Director of UA Europe, will cover topics including Responsive Layout, Flexbox Layout, mouseover animations, menu proxies, template pages, and Micro Content.

View Matthew Ellison's previous webinar, Techniques for Great Landing Pages, here.

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Meet the Presenters

photo of Matthew Ellison, Director, UA Europe

about the Presenter

Matthew Ellison


UA Europe

Matthew runs UA Europe, an independent UK-based company that specializes in user assistance design and development. He has over 30 years of experience as a user assistance professional, including a period in the US as Director of the WritersUA Conference. Matthew is a MadCap Flare Certified Instructor and regularly presents training on Flare for students in Europe and other parts of the world. He is a past winner of the Horace Hockley award that is presented annually by the Institute of Scientific and Technical Communicators (ISTC).