Live Webinar Schedule

As digital content publishing accelerates, modernization is no longer a one-off project — it’s an AI-driven, continuous capability. This expert roundtable explores how publishers are transforming manual updates into intelligent, scalable content pipelines that support personalization, multi-format delivery, and global growth. Learn how to modernize without sacrificing quality, governance, or IP integrity, and hear insights from industry leaders shaping the future of digital content in 2026.

Metadata is the engine behind every scalable, AI‑enabled content ecosystem. It determines how content is found, assembled, reused, delivered, governed, and personalized. Without a strong metadata strategy, organizations struggle with findability, inconsistent experiences, and inefficient content operations.

In this webinar, you’ll learn how to design and implement a practical metadata management plan that enhances searchability, supports personalization, and unlocks automation across your content lifecycle.

Join Con Gottfredson, Founding Partner & Chief Learning and Job Performance Strategist at APPLY Synergies, and Chris Kocher, Senior Solutions Architect at MadCap Software, as they break down the essential components of a modern metadata framework. You’ll discover how to identify the right metadata categories, align structures to organizational goals, and ensure consistent application across teams and tools.

Whether you’re modernizing an existing content ecosystem or creating a metadata strategy from the ground up, this session will help you establish a durable foundation for intelligent, future-ready content.

Content chaos is no longer an operational problem. It’s a business risk—and an AI risk.

Documentation and learning teams are expected to deliver accurate, trusted content across more systems, audiences, and experiences than ever before. Yet most organizations still rely on disconnected platforms, creating duplication, version drift, and governance gaps that AI makes impossible to ignore.