MadCap Flare Testimonials

MadCap Flare Icon
MadCap Flare Packaging
Flare is off the charts, so much better than any other writing tool I’ve used. Keep at it! I believe it’s the best on the market.

Kathi Hennebry

DataClay Logo
“I cannot imagine scaling and growing my business without Flare–it’s simply invaluable. For beginners, they should definitely take the plunge to learn it and incorporate it into their processes.”
—Arie Stavchansky | Ph.D., Founder, Dataclay
Lokomatik Logo
“We had 150+ FM books. They all import in minutes with hardly any extra work in Flare.”
—Thomas Bro-Rasmussen | Owner, Lokomatik
Marketing Systems Group Logo
“Flare is complex and powerful. I use it daily and highly recommend it. If you buy this software, I suggest you lean heavily on the online forums to learn how to use it.”
—Craig Cardimon | Technical Writer, Marketing Systems Group
Dartmouth Logo
“Flare is one of the top tools used to create print and online documentation. I’d say it is worth the time and effort.”
—Steve Arrants | Content Development Specialist, Dartmouth Journal Services
Actuarial Resources Corporation Logo
“One of my Flare projects results in a 3,000+ page PDF. It takes several hours to produce the final output, given all the steps required to assemble the PDFs, but it is a million times better than Word, which took weeks (literally) to accomplish the same task.”
—Matthew Danda | System Documentation Analyst, Actuarial Resources Corporation
“I started using Flare last year for a private project, having previously used XMetal and years of FrameMaker® (up to V8). A lot of the principles are the same between Flare and FrameMaker®, but of course the implementation is different. MadCap has some good tutorials and webinars, which help with learning the product. I found it to be a much more integrated tool that worked okay for me straight out of the box.”
—Richard Truscott | Technical Author
Welltec Logo
“Having traveled from Word, FrameMaker®, RoboHelp®, Help & Manual to MadCap, during my years as a Technical Writer, MadCap Flare is by far the most versatile tool, I have ever used – and the online possibilities look more than promising.”
—Lars Lyhne | Technical Communicator, Welltec A/S
Secure Documentation Services Logo
“I would say stick with it if you have any need for single sourcing. If you do, you will find you more than make up for the time you spend now when it comes to new outputs and updating documents later. Think through what it is you want to do in your documentation lifecycle and you will find Flare will do all the hard work for you.”
—Rick Harrowing | Technical Author, Secure Documentation Services
Visa Logo
“I’ve used Flare for three or four years now. I wouldn’t call it extremely complicated and sophisticated. It does require some effort to learn but I find it generally intuitive with the occasional gotcha. But given how awful I think MS Word is, and how taxing it is to stay current with Word’s arbitrary UI changes, Flare appears to be a gift to humanity by comparison. I say just jump in.”
—Ira Carter | Documentation Manager, VISA U.S.A.
“I love Flare. As one reviewer said, ‘it's a real force multiplier.’ It allows the proficient user to match the productivity of a small private-sector team or a very large government-sector one.”
—Brian Engle | Technical Writer/Content Publisher
Straygoat Writing Services logo
“I made the switch from FrameMaker® to Flare a few years ago. I found Flare easy to pick up and am still impressed by how flexible it is. I like it a lot. As a result of using Flare, I’ve learned some CSS and HTML5 and developed web design skills, so am now more knowledgeable and employable. HTML5 and web-based help is the future…more and more people are using tablets and mobile technology.”
—Craig Wright | Technical Communicator, Straygoat Writing Services, Ltd.
GN Otometrics Logo
“Migrating from FrameMaker® to Flare made more sense to me than I expected. Flare simply makes it so much easier to control content, it’s more versatile, it’s more open to the outside world (XML), and if all goes wrong I can use Notepad. It caught the attention from the company developers (that’s a first in 30+ years) and the MadCap guys win hands down on service and support (that’s easy since the Adobe support is close to nill on FrameMaker®).”
—Thomas Bro-Rasmussen | Localization Manager, GN Otometrics
Safe Software Logo
“We imported thousands of pages to Flare from FrameMaker®, and now I can't imagine using anything else.”
—Joy Birck | Technical Publications Manager, Safe Software
Apptio, Inc. Logo
“Flare continually makes me look like a hero by allowing me to manage a large volume of content and reorganize output on-the-fly. I know of no other tool that can do that so well. Thanks again for creating an outstanding product.”
—Brad Solomon | Senior Technical Writer, Apptio, Inc.
Satake USA Logo
“I searched for a substitute for RoboHelp®, found Flare, and it was all fun and games from there! ”
—William Kelly | Sr. Technical Writer, Satake USA, Inc
Safe Software Logo
“FrameMaker® seems like a dinosaur – I can’t believe people are still using it :)”
—Joy Birck | Technical Publications Manager, Safe Software Logo
“MadCap Flare! I love it! I also love the fact that MadCap Software take my comments on board to make the product better each time.”
—Heather Firth | Technical Author at
ASTeC Logo
“Be careful, once you have moved from FrameMaker® to Flare (or another XML topic-based tool), you won't ever want to open a FrameMaker® project ever again.”
—André Vanderschueren | Technical Writer, ASTeC
BA Insight Logo
“I’ve become a complete cheerleader for Flare, and can’t wait to bring our documentation to the next level with MadCap Software.”
—Pat D’Ambrosio | Documentation Lead, BA Insight