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OUR PLATFORM

Deliver best-in-class content experiences to scale your business

Includes our industry-leading Content Development, Publishing, Project Management, Collaboration, Translation, Hosting, and Analytics software.

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I love MadCap Central because I can build a dashboard of all the different projects, look at what people are doing, and hone in on things that could create a poor customer experience that the author needs to focus on.

Ryan Nicholson Director of Content and Training, Bullhorn, Inc.
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MadCap Central: The Content Experience Management Platform

Your Customers Demand Better Content Experiences

Deliver content experiences that set you apart from the competition and drive more value for your customers – and your business.

Diagram showing intersection of customer strategy and content & customer experience

Content experience is an emerging area of focus that is inspired by customer experience and informed by content strategy.

Why the CxM Platform?

Content Experience Is a Key Driver for Buying Decisions and Customer Adoption

Better content experiences for your prospects and customers drive buying decisions that affect your bottom line.

Superior Content Experiences Help Drive Revenue, Reduce Costs, and Increase Employee Productivity

How customers and employees consume and interact with your content is no longer an afterthought – from pre-sales engagement to post-sale onboarding, content experience drives critical metrics for your business.

Customer Advocacy and Product Adoption is Driven by Superior Content Experiences

Innovative leaders focusing on the total content experience – customer experience and content strategy – will transform their business models to deliver more value to customers and employees.

By 2026, 60% of large enterprises will use total experience to transform their business models to achieve world-class customer and employee advocacy levels.

Source:

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Platform Key Benefits

A Powerful CxM Solution for Teams and Enterprises

MadCap Central combines the power and security of on-premises content development with the convenience of the cloud to provide a complete solution for enterprise teams.

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Content Development

Work Smarter, Not Harder. Reduce Project Time by More Than 85%.

With advanced single-source XML content development, reduce project time by more than 85%.

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Project Management

Easily Manage Projects in the Cloud.

Eliminate spreadsheets and other non-integrated applications. Access and share content across projects, users, and teams to simplify content management and development.

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Collaboration

Collaboration Is Key to Content Development. We Make It Easy.

Allow anyone in your organization to contribute and review content with a streamlined review workflow.

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Translation

Reach Global Markets. Cut Costs by More Than 50% with Efficient Translation Workflows.

Make your translation workflows efficient with advanced tools to manage large-scale projects.

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Multi-Channel Publishing

A Publishing Engine That Delivers. Reach Your Customers Anywhere.

Deliver content to your customers in any format, language, or device with powerful multi-channel publishing.

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Hosting and Deployment

Reduce Demands on IT Resources.

Simplify your hosting and eliminate the need to add additional IT resources to deploy your content.

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Analytics

Turn Valuable Insights Into Action.

Visibility into customer behavior combined with actionable usage analytics further drives content value across the organization.

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Content Development Content Development icon

Project Management Project Management icon

Collaboration Collaboration icon

Translation Translation icon

Multi-Channel Publishing Multi-Channel Publishing icon

Hosting and Deployment Hosting icon

Analytics Analytics icon

Work Smarter, Not Harder. Reduce Project Time by More Than 85%.

With advanced single-source XML content development, reduce project time by more than 85%.

Content Development Illustration

Easily Manage Projects in the Cloud.

Eliminate spreadsheets and other non-integrated applications. Access and share content across projects, users, and teams to simplify content management and development.

Manage Projects in the Cloud Illustration

Collaboration Is Key to Content Development. We Make It Easy.

Allow anyone in your organization to contribute and review content with a streamlined review workflow.

Collaboration Illustration

Reach Global Markets. Cut Costs by More Than 50% with Efficient Translation Workflows.

Make your translation workflows efficient with advanced tools to manage large-scale projects.

illustration of translation tools

A Publishing Engine That Delivers. Reach Your Customers Anywhere.

Deliver content to your customers in any format, language, or device with powerful multi-channel publishing.

illustration of different output types

Reduce Demands on IT Resources.

Simplify your hosting and eliminate the need to add additional IT resources to deploy your content.

illustration of laptop with admin screen and server

Turn Valuable Insights Into Action.

Visibility into customer behavior combined with actionable usage analytics further drives content value across the organization.

illustration of webpage and analytics data

Drive More Value for Your Organizations with Better Content Experiences

Improve Engagement for Customers and Employees

Enhance the customer experience with modern, intuitive UX with content that is easily searchable and delivered across multiple channels.

Increase Brand and Content Relevancy to Drive Revenue

Deliver consistent content experiences for your brand that are authentic and personalized to accelerate conversion rates.

Improve Overall Customer Satisfaction

Customers want relevant information at their fingertips. Empower customers to self-service and find the information they need without requiring technical assistance.

Increase Customer Retention and Renewal Rates

Improve customer retention and renewal rates with best-in-class content experiences that set you apart from the competition.

Ready to See MadCap Central in Action? Schedule a Demo Today.

MadCap Central: The Content Experience Management Platform

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