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The Premier Technical Communication
and Content Strategy Conference

October 3-6, 2021 | Fairmont Austin

Photo of Jennifer Morse

Jennifer Morse

Director of Customer Success, MadCap Software

Jennifer Morse has over 20 years of software sales experience in the technical communication and content development industry. In addition to overseeing the Customer Success and Sales Engineering team, her focus is to promote customer onboarding, promote the value of the company’s solutions to the marketplace, solicit customer feedback, and report on trends in the industry that can help improve the company’s offerings. Since joining the company in 2006, and prior to moving into the role of Customer Success, Jennifer played an integral role in managing the company’s growing sales organization, by increasing market share in the United States, and the expansion into overseas markets, including Europe, the Middle East and India.

Jennifer Morse has over 20 years of software sales experience in the technical communication and content development industry. In addition to overseeing the Customer Success and Sales Engineering team, her focus is to promote customer onboarding, promote the value of the company’s solutions to the marketplace, solicit customer feedback, and report on trends in the industry that can help improve the company’s offerings. Since joining the company in 2006, and prior to moving into the role of Customer Success, Jennifer played an integral role in managing the company’s growing sales organization, by increasing market share in the United States, and the expansion into overseas markets, including Europe, the Middle East and India.


Sunday

10:00 - 11:00

Module 2: Adding Content, Linking Content

Our second module will cover adding content to Flare. We’ll break out into groups and cover different types of content you can import, such as Word, FrameMaker® and HTML files. Topics, Table of Contents (TOCs) and link types will also be covered as we dive into key concepts like topic-based authoring.

Sunday

2:00 - 3:00

Module 5: Sending Topics for Review, Building Targets

Reviewing content is a key component to content creation. We’ll take a look at review workflows in MadCap Central and MadCap Contributor, and how they work with MadCap Flare. Finally, we’ll finish the module with building your targets in Flare, particularly the HTML5 and PDF target.

Sunday

3:00 - 4:00

Module 6: Q&A

The final module of the workshop is a question and answer forum for all pre-conference workshop attendees.

Monday

Track 410:15 - 11:10

A Session Presented by MadCap Software

Market-leading innovation is what drives us at MadCap Software. In this session, learn about the latest major new features and enhancements added to the suite of MadCap Software solutions.

Register by December 31 to Save $1,000

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