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The Premier Technical Communication
and Content Strategy Conference

October 8-11, 2019 | The Marker Hotel

Main Conference Day 1

7:00 - 8:30 AM


8:30 - 9:30 AM

General Session & Welcome Address

9:30 AM

Technical Support Lounge Opens

9:30 - 10:15 AM

Break & Networking

10:15 - 11:10 AM


Track 1

Photo of Thomas Bro-Rasmussen

Database Publishing with MadCap Flare

Presented by: Thomas Bro-Rasmussen

Due to its open file formats, MadCap Flare is an excellent candidate for database publishing. In this session, Thomas Bro-Rasmussen will showcase the principles of database publishing, adapted to Flare. Using a real-world use case, Thomas shows data processed outside of Flare brought into Flare to create outputs for 800 different labels. The output is consequently used in a different set of workflows and machines, ensuring the final result is correct. Learn how introducing Flare reduced steps in the workflow, minimizing errors related to database content and diminishing the verification process to save time and effort.

Session Topics: MadCap Flare | Database Publishing

Track 2

Photo of Daniel Ferguson

Improve Your Condition: Understanding and Managing Conditions in MadCap Flare

Presented by: Daniel Ferguson

Few things can tie a MadCap Flare project up in knots more quickly and thoroughly than unwieldy conditions. On the surface, they seem so simple. But it doesn't take long to discover that there is a lot more to the story. In this session, you'll learn how to keep yourself out of a conditions-induced nightmare. Learn what you can and can't do with conditions, and walk through best practices when setting up and using conditions. By the end of this session, you'll have a grasp on how conditions work in Flare and a tool belt of best practices to use.

Session Topics: MadCap Flare | Conditions

11:10 - 11:30 AM

Break & Networking

11:30 - 12:25 PM


Track 1

Photo of George Lewis

28 Languages and Counting – How to Create Multilingual Documentation in MadCap Flare

Presented by: George Lewis

In this case study session, George Lewis will share the process of implementing MadCap Flare as the standard for creating publishing multilingual documentation. Learn how the 3di helped a company providing interactive education technologies grow from using Adobe InDesign to build their product installation and user guides in 28 languages to a solution that met the needs of multilingual content in print-based content. Discover how the 3di team set up multilingual documents in Flare with snippets, allowing translated text to automatically be inserted into the project after translation. In addition, George will discuss how 3di utilized the modular reuse capability of the Flare tool suite to improve efficiency and cut the time it takes to create and update multilingual guides.

Session Topics: MadCap Flare | Case Study | Translation

Track 2

Photo of Jennifer Morse
Photo of Jorgeo Catolico

What’s New from MadCap Software

Presented by: Jennifer Morse, Jorgeo Catolico

This session explores the latest releases from MadCap Software, including cutting-edge features and improvements to streamline content development. Join Jennifer Morse, Director of Product Evangelism, and Jorgeo Catolico, Sales Engineer as they walk through the newest features and enhancements available.

Session Topics: MadCap Flare | MadCap Central

12:30 - 1:45 PM

Lunch & Networking

1:45 - 2:40 PM


Track 1

Photo of Matthew Ellison

Using Micro Content in MadCap Flare to Create An Effective Search Experience

Presented by: Matthew Ellison

In this presentation, Matthew Ellison explains in clear practical steps how to use MadCap Flare's New Micro Content feature to create a better search experience for users. Learn how to promote key pieces of information in the search rankings so that common questions are answered quickly and easily. In addition, you’ll also find out in detail how to use the Micro Content Editor to work with Phrases, Links, and Responses.

Session Topics: MadCap Flare | Micro Content

Track 2

Photo of Jörg Ertelt

Best Practices on Improving Quality Assurance with MadCap Flare

Presented by: Jörg Ertelt

Experienced redundant content after a Word, FrameMaker® or DITA import? Running into issues with multiple spaces, broken links, or missing images? In this session, Jörg Ertelt shares tips on how to improve the technical and content quality of MadCap Flare projects. This presentation will cover the vital analysis functions included in MadCap Flare since the integration of MadCap Analyzer, as well as important reports. In addition, Jörg will share numerous practical cases that show the advantages and disadvantages of the MadCap Analyzer functionality.

Session Topics: MadCap Flare | Analysis | QA

2:40 - 3:00 PM

Break & Networking

3:00 - 3:55 PM


Track 1

Photo of Caroline Coyne

How to Add Clickable Buttons to Your Online Output Using MadCap Flare

Presented by: Caroline Coyne

Have you ever wanted to add any of the following to your user assistance site: a Contact Us button that opens up a template email; a Download PDF button that opens the relevant PDF output for that page; a Find out more button that opens up the sales site for an upgrade, add-on or additional service; a custom toolbar button that appears alongside the standard options? Buttons are a great way to improve the user experience of your site and increase user engagement. In this session, learn how to add a variety of buttons to your Flare project, how to style these to maximize clicks, and how to include analytics so you can prove the benefit to others. Join Caroline for a deep dive into the toolbar skin in MadCap Flare and a look at how to add buttons directly into your topic content. She’ll also demonstrate how you can create a reusable button that opens a different link based on the page a user is on (thanks to a little JavaScript). A sample project will be provided as part of this session.

Session Topics: MadCap Flare | Customization

Track 2

Photo of Olga Groh

Share and Communicate – Improving Team Work with Version Control and MadCap Flare

Presented by: Olga Groh

In this session, Olga Groh will discuss how to tackle version control and MadCap Flare, touching on topics such as processes, which have to be defined beforehand, the ownership of the created and shared content, and troubleshooting of problems that can occur. In addition, she’ll address questions such as: How much communication is needed between the contributors? What are some Flare-specific issues? How can additional tools, such as TortoiseSVN, enhance the efficiency and ease of working with Flare projects bound into a source control system? After an introduction highlighting collaborative work at Frequentis using SVN, a live session with simultaneous participation of two content developers will demonstrate the practical implementation of this method of working.

Session Topics: MadCap Flare | Version Control | Collaboration

3:55 - 4:25 PM

Break & Networking

4:25 - 5:20 PM


Track 1

Photo of Olga Groh

Expanding MadCap Flare Target Group

Presented by: Olga Groh

MadCap Flare is often seen as a tool for creation of technical documentation. But are technical content developers the only possible Flare user group in a company? Frequentis has been using Flare for creation of customer documentation for more than 10 years. Installation manuals, user guides, maintenance documentation and online help for management systems are our primary outputs up to now. However, not only technical writers can benefit from using Flare. As a big manufacturer, Frequentis has numerous suppliers, which means that our purchasing department has to manage numerous contracts. Large chunks of content are often reused among various documents, necessitating manual copying of text. How can Flare be used to optimize some purchasing department processes? Planning of the Flare project structure based on analysis of existing contracts, definition of the necessary variables and conditions, team work using source control, and maintenance of the created documents will be presented.

Session Topics: MadCap Flare | Case Study

Track 2

Photo of Ellis Pratt

How Can I Create Structured Writing in MadCap Flare, If I Don’t Want to Use DITA?

Presented by: Ellis Pratt

You don’t always have to rely on DITA to do structured writing. In this session, Ellis Pratt will provide an overview of structured writing, the different approaches to structured writing and the benefits and downsides. In addition, he’ll share what’s possible when creating structured writing with MadCap Flare, utilizing templates, conditional text, and more.

Session Topics: MadCap Flare | DITA | Structured Writing

5:30 PM

Technical Support Lounge Closes

5:30 - 7:30 PM

Evening Event & Networking

location iconThe Brasserie

MadWorld 2019 Dublin Wednesday Event