MadWorld 2013 is almost upon us! What is MadWorld, you ask? Only the most fun and informative technical communication conference you’ll ever attend, that’s what.

Join the MadCap team, industry thought leaders and your peers at the Hard Rock Hotel San Diego from April 7-9 2013 and stuff your brain with more skills, ideas, and best practices than you can handle.  Oh, and did someone say “networking?” ‘Cause there will be plenty of opportunities for that.

Let’s get to know one of our rock star presenters:

SharonBurtonSharon Burton, author of “8 Steps to Amazing Webinars” from XML Press, is a nationally recognized expert, public speaker, and instructor in the field of business and technical communication. With 20 years of experience in the field, she has consulted with companies large and small, such as Pitney Bowes, Royal, and OpenText, to improve their product documentation and documentation workflow. Most recently, she is using her experience in helping companies develop and present excellent webinar series.

Sharon has received numerous honors for her work, including the distinction of Associate Fellow by the Society for Technical Communication. She was recently identified as the 18th most influential person in the world on the topics of technical communication and content strategy by Mindtouch, Inc.

Tell us a little bit about your sessions: My client had reached the point where they needed a Better Way to develop their content. I recommended MadCap products and they liked what they saw. And then the real fun started – they had thousands of pages of legacy content to import and covert. Some of what I did was smart and some was not. I hope people can learn from how it went for me and save themselves a little pain! 

Besides coming to see your spectacular sessions, why should someone attend MadWorld? MadCap products are the modern way to author, reuse, and publish content. This conference is the first time everyone is gathered to talk about ways to do this stuff. The learning opportunities are endless!

Excluding your sessions, which MadWorld session are you most interested in attending? I’m always interested in anything Sarah O’Keefe has to say. I’m interested in Relationship Tables in DITA by David Gash. There are just a lot of topics I’m interested in.

In your humble opinion, what’s the coolest thing about MadCap Software? I loved working there in the early years. The passion and experience the employees bring to the table are amazing. Now, when I work with the company for my clients, I see the same passion and excitement. It’s always delightful to work with.

What makes you most excited about visiting San Diego? I always enjoy San Diego. My best friend lives there, the weather is usually nice, and it’s only 100 miles from home!

If someone really enjoyed your sessions and wants to buy you a drink at MadWorld Happy Hour, what cocktail should they order? Cosmo. Always a cosmo!

Sharon’s website


Sharon on Twitter

Sharon on LinkedIn

Space at MadWorld is limited, so register now!

About The Author

Jennifer White

About Jennifer White

Jennifer White, a Product Evangelist at MadCap Software, has over 15 years of experience in writing, broadcasting, public speaking, marketing and social media management. Jennifer has also served as a social media manager, blogger, on-air host, writer and content provider for CBS Radio and Fox TV.

Last Modified: September 11, 2014

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